InSite gives you a clear view of how customers shop on your dealership website. Use this guide to access InSite, understand what you’re looking at, and find the same activity on the Customer Card.
Accessing InSite
Go to the InSite, located under the Pipeline
Reviewing Website Activity
InSite shows:
Top Bar
Total customers that day
Deal status totals
Tag sources
Details Columns
Customer name
Customer's current stage
Last web activity
Pages the customer viewed
Vehicles they interacted with
Time spent on key pages
Return visits and activity recency
Use this to understand buyer intent and tailor your follow-up.
Use the column selector to select additional columns to view or remove any columns from view.
Exporting InSite Data
You can export activity reports for deeper review or to share with your team.
Click Export
Choose CSV or Print
Viewing InSite Details on the Customer Card
InSite activity is also logged on the Customer Card.
Open the Customer Card
Select the Activity tab
Scroll to see InSite entries recorded alongside all other customer engagement
This gives your team instant context—no switching screens, no missed insights.
Need Assistance?
For assistance, reach out to your Customer Success Team using the Support Icon in the bottom-right corner of DriveCentric!



