DriveCentric

AIM Campaigns make it easy to engage your customers with targeted, personalized marketing messages. Here’s a step-by-step guide to help you create, launch, and monitor campaigns from the AIM dashboard.

Your store must have Augmented Intelligence Marketing (AIM) enabled, and have Dashboard access through User Management.

From the AIM Dashboard, click on the Campaigns tab located in the top left corner.

You’ll see two key sections on the Campaigns Dashboard:

1. Left Side: A menu listing all campaigns in draft and active status.

1. Right Side:
 1. If you have an active campaign, you’ll see the results displayed here.
 2. If no campaign is currently active, you’ll see the option to start a new targeted campaign.

1. From the AIM Dashboard, click on the Campaigns tab located in the top left corner.
2. You’ll see two key sections on the Campaigns Dashboard:
 1. Left Side: A menu listing all campaigns in draft and active status.
 
 
 1. Right Side:
 1. If you have an active campaign, you’ll see the results displayed here.
 2. If no campaign is currently active, you’ll see the option to start a new targeted campaign.

Click the plus (+) button at the top of the menu bar, OR

If there’s no active campaign, the Start Campaign screen will already be visible.

- Click the plus (+) button at the top of the menu bar, OR
- If there’s no active campaign, the Start Campaign screen will already be visible.

Select one of AIM’s curated campaign ideas.

Click “More Campaign Ideas” to generate additional suggestions.

Alternatively, use the text box at the bottom of the screen to type in your own campaign instructions, then press Enter.

- Select one of AIM’s curated campaign ideas.
- Click “More Campaign Ideas” to generate additional suggestions.
- Alternatively, use the text box at the bottom of the screen to type in your own campaign instructions, then press Enter.

AIM will analyze your campaign and display key parameters, including:

- Target Audience Count: The number of customers included in your campaign.
- Filters Used: The criteria AIM applied to identify your target audience.
- Campaign Duration: The time frame for your campaign.

- AIM will analyze your campaign and display key parameters, including:
  - Target Audience Count: The number of customers included in your campaign.
  - Filters Used: The criteria AIM applied to identify your target audience.
  - Campaign Duration: The time frame for your campaign.

If you want to refine your campaign, use the text box at the bottom to provide additional instructions.

AIM will update the campaign details on the right-hand side in real time.

- If you want to refine your campaign, use the text box at the bottom to provide additional instructions.
- AIM will update the campaign details on the right-hand side in real time.

Once you’re satisfied with the campaign details, click Launch Campaign.

- Once you’re satisfied with the campaign details, click Launch Campaign.

From the left-hand menu, click on the active campaign you want to monitor.

On the right-hand side, you can track the following metrics:

1. Customers Engaged &amp; Engagement Rate: How many customers AIM has interacted with so far.
2. Days Left: The remaining time in your campaign.
3. Customers Reached Out To: The total number of customers contacted by AIM.
4. Active Outreach: Ongoing conversations between AIM and your customers.

1. From the left-hand menu, click on the active campaign you want to monitor.
2. On the right-hand side, you can track the following metrics:
   1. Customers Engaged &amp; Engagement Rate: How many customers AIM has interacted with so far.
   2. Days Left: The remaining time in your campaign.
   3. Customers Reached Out To: The total number of customers contacted by AIM.
   4. Active Outreach: Ongoing conversations between AIM and your customers.

Requirements

Accessing the Campaigns Dashboard

Starting a New Targeted Campaign

Monitoring Your Campaign