Genius helps your team engage leads instantly and consistently—so you don’t lose opportunities when customers are most active.
With Genius, your dealership can:
Automatically follow up with new leads via text and email within 2 minutes—day or night
Answers customer questions about store hours, inventory, pricing, and more—based on your dealership’s custom Genius settings
Schedule and confirm appointments without your team needing to lift a finger
Re-engage cold leads through Long Term Follow-Up after a set number of inactive days
Summarize all past communications with a click of a button
Customize how Genius communicates to match your store’s preferences
A Few Best Practices to Maximize Engagement
Genius kicks off every lead with a text and email—so while she’s handling automation, your team can focus on doing what Genius can’t:
• Call the customer right away to establish a voice-to-voice connection
• Send a personalized video to build trust and drive action
Pro Tip: Mention your Genius in your outreach. This creates a team-based feel and reinforces the dealership’s commitment to responsiveness.
Example:
“Hey Tyler, thanks for your interest in the 2025 Toyota Camry! You may have already heard from my Sales Assistant, Shelby—she’s reaching out to help answer questions and make this process smooth for you. I’m sending over a quick video walkaround so you can check it out. Let me know what you think!”
Video Makes the Difference
Customers love video—it’s transparent, personal, and effective. Use video to:
Walk around vehicles
Confirm appointments
Answer specific questions
Genius gets the conversation started, but your team brings it home. Together, you’re not just following up—you’re creating a standout experience.
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Need Assistance?
For assistance, reach out to your Customer Success Team using the Support Icon in the bottom-right corner of DriveCentric!